Read Media Factsheet #107 on Fandom. Use our Media Factsheet archive on the M: drive Media Shared (M:\Resources\A Level\Media Factsheets) or log into your Greenford Google account to access the link. Read the whole of Factsheet and answer the following questions:
1) What is the definition of a fan?
A fan is a person who exhibits strong interest or admiration for something or somebody, such as a celebrity, a sport, a sports team, a genre, a politician, a book, a movie, a video game or an entertainer.
2) What the different types of fan identified in the factsheet?
hardcore fans which are the 'insiders' and who really devote themselves to being a fan. Newbie fans are as their name suggests it, new fans but still intrested in the service that they are a fan of. Then there are anit-fans who identify themselves with the product or service but negitavly unlike the other types of fans.
3) What makes a ‘fandom’?
a community of people who are passionate about something, whether it's a film, a band, a television show, a book, or a sports team.
4) What is Bordieu’s argument regarding the ‘cultural capital’ of fandom?
This is not easily explained, but Hills argues that in order to understand what motivates fans to construct fandoms we have to move away from thinking about the opinion of the fan, which would obviously take on their own bias and understanding and move toward an approach that incorporates ‘tastes, values, attachments and investments.’Clearly this level of display is not simply about preferring one team over another, it is, as Bordieu argues a kind of ‘cultural capital’ which confers a symbolic power and status for the fan, especially within the realm of their fandom.
5) What examples of fandom are provided on pages 2 and 3 of the factsheet?
This is not easily explained, but Hills argues that in order to understand what motivates fans to construct fandoms we have to move away from thinking about the opinion of the fan, which would obviously take on their own bias and understanding and move toward an approach that incorporates ‘tastes, values, attachments and investments.’Clearly this level of display is not simply about preferring one team over another, it is, as Bordieu argues a kind of ‘cultural capital’ which confers a symbolic power and status for the fan, especially within the realm of their fandom.
5) What examples of fandom are provided on pages 2 and 3 of the factsheet?
Rituals and participation, ironic readingsc
6) Why is imaginative extension and text creation a vital part of digital fandom?
6) Why is imaginative extension and text creation a vital part of digital fandom?
Henry Jenkins - degree-level reading
Read the final chapter of ‘Fandom’ – written by Henry Jenkins (note: link may be blocked in school - try this Google Drive link if you need it.) This will give you an excellent introduction to the level of reading required for seminars and essays at university as well as degree-level insight into our current work on fandom and participatory culture. Answer the following questions:
1) There is an important quote on the first page: “It’s not an audience, it’s a community”. What does this mean?
2) Jenkins quotes Clay Shirky in the second page of the chapter. Pick out a single sentence of the extended quote that you think is particularly relevant to our work on participatory culture and the ‘end of audience’ (clue – look towards the end!)
3) What are the different names Jenkins discusses for these active consumers that are replacing the traditional audience?
4) On the third page of the chapter, what does Wired editor Chris Anderson suggest regarding the economic argument in favour of fan communities?
5) What examples does Jenkins provide to argue that fan culture has gone mainstream?
6) Look at the quote from Andrew Blau in which he discusses the importance of grassroots creativity. Pick out a sentence from the longer quote and decide whether you agree that audiences will ‘reshape the media landscape from the bottom up’.
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